Amy Gorton opened the doors of Tower PR in February, 2004, after a 15-year-career in public relations and marketing, most recently at New Line Cinema, where she headed up the DVD and home entertainment publicity department. Tower PR was created to meet the growing public relations/marketing/promotional needs of professionals and companies seeking innovative, focused and highly successful media campaigns to meet their objectives.
With a tireless work ethic and an addiction to achievement on behalf of the client, Gorton worked as Executive Director of Publicity for New Line Home Entertainment from 2000-2004 and for Feld Entertainment (Ringling Bros. and Barnum & Bailey Circus and Disney On Ice) from 1993– 2000. Duties included strategic positioning, national and regional placements, media tours, publicity events, on-site remotes, creation of electronic press kits, crisis management and more. Prior to moving in-house, Gorton served as an account executive for Read Poland Associates, and worked as a researcher with USA Today and Congressional Quarterly Magazine.
Gorton graduated with a B.A. from Colgate University in Hamilton, NY, and has an M.A. in Communication Management from the University of Southern California.